Marketing Green: Promoting Your Sustainability Journey

Drive Growth and Have a Positive Environmental Impact

Many businesses view sustainability as simply cutting back—reducing materials waste and carbon emissions. In this webinar, Veena argues that you can (and should) take things a step further.

She poses three questions to help you evaluate your current sustainability strategy, including how you promote your efforts:

  1. Is your business sustainable to a significant degree?
  2. Do your customers care about sustainability?
  3. Are you willing to share specific examples of sustainability wins with your customers?

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